Understand Outbound Links—And Why You Need Them

Understand Outbound Links - Concept Image

Do you Understand Outbound Links–and Do You Use Them?

Do you put outbound links in your blog articles or other pages? That is, do you put links that point to a website other than your own? Maybe you do. Maybe you just say “meh.” Maybe you don’t because you don’t want to risks sending your visitors to another site. If you’re new to blogging, you may not understand outbound links or why you might (or might not) use them.

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Primer: Write Great Subheads for Better Online Performance

You’ve spent hours crafting just the right headline for your blog article and you’re getting lots of hits. Congratulations! But don’t pat yourself on the back just yet. First ask: Are readers staying on the page or bouncing off? Are the converting? If not, ask if you know how to write great subheads that increase webpage performance.

I mention this because studies about attention spans and scanning give clues about how important subheads are to fight low attention span:

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